Privacy Policy
Who we are
Improved Athletics is a trading name of Improved Athletic Clothing Ltd ("we", "us"), which operates this online store. If you have any questions about this policy, contact us at improvedath@gmail.com.
What we collect
We collect the information you provide when you place an order or create an account, such as your name, email address, delivery address and order details. We also collect limited technical data (such as cookies) to operate the site.
How we use it
We use your information to process and deliver your orders, provide customer support, and — with your consent — send marketing emails. Payment details are processed securely by our payment provider (Stripe) and are not stored on our servers.
Cookies
We use essential cookies to run the site and, with your consent, analytics cookies. You can change your choice at any time via "Cookie settings" in the footer.
Your rights (UK GDPR)
You have the right to access, correct or delete your personal data, and to object to or restrict certain processing. To exercise these rights, contact us at improvedath@gmail.com. You may also complain to the Information Commissioner's Office (ICO).
Retention
We keep order records for as long as required for accounting and legal purposes, and marketing data until you unsubscribe.
Contact
Email: improvedath@gmail.com Improved Athletics is a trading name of Improved Athletic Clothing Ltd. Company number 17245971, registered in England and Wales. Registered office: Highdale Cottage, 217 Barnsley Road, Denby Dale, Huddersfield, HD8 8TS.
Last updated: 8 October 2026.